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Category Archives: Blogging and Other Online Income
Mastering Blogging for Real Estate Lead Generation
What’s your favorite method of real estate lead generation? Wearing your name tag and hoping to meet people who may want to buy or sell? Sure that’s fun and easy, but does it provide consistent real estate leads? How about mailers? Those are easy and they are effective in many markets, but they can get pricey when done regularly. Cold calling? Just kidding. No …
How to Crush Your First Real Estate Blog Post
Congratulations on deciding to launch your real estate blog! To help make your blog as successful as possible, we’re going to show you how to crush your first real estate blog post. Blogging (aka content marketing) is a smart move for real estate agents. It generates three times as many leads as traditional marketing, but costs 62% less! By establishing a strong online presence, you’re …
The New Agent’s Guide to Launching a Real Estate...
Welcome to your career in real estate! As you’ve seen by now, there’s a whole lot more to being a real estate agent than selling real estate. You’re a solopreneur, wearing all the hats, right? Launching a real estate website is one more thing modern real estate agents need to figure out for themselves. Why You NEED your own website Most new agents think …
A Behind-the-Scenes Look at the Life of a Real Estate ...
We’re doing something totally different today. Instead of offering actionable tips for real estate pros to diversify their income streams, recession-proof their businesses, and become financially independent, I’m going to give you a self-indulgent peek into my life as a professional real estate blogger. This post was originally written in November 2018. Here’s the updated version. Why go off-brand today? Well, because frankly, I’m …
How to Choose a Real Estate Blog Writing Service
Real estate blogging comes with HUGE benefits, but if you don’t have the time (or desire!) to write your own blog posts, you need to find a quality real estate blog writing service. Your real estate blog is a direct reflection of your brand. So you need a blog writing service that understands your mission, your market, and your audience. But how do you …
5 Real Estate Blog Topics to Boost Your Brand
Are you struggling to find real estate blog topics that will boost your brand and generate leads? “But what would I even blog about?” is usually the first question real estate agents ask when they start seriously considering adding a blog to their website. They know there are several compelling reasons to start blogging as soon as possible, but this big question holds some …
How to Write a Blog Post in 7 Easy Steps
Are you wondering how to write a blog post for your real estate blog? Wild guess: you didn’t get into real estate expecting to be a blogger, right? Well, in today’s market, being a competent blogger is a building block toward becoming a great agent. Blogging is quickly transitioning from competitive advantage to absolute necessity in the real estate world, and the earlier you …
How to Write Killer Local Real Estate Market Reports
Do you publish local real estate market reports? You should! When done correctly, publishing local market reports offers multiple benefits, like: establishing you as an authority on the subject, building trust with your followers, educating buyers and sellers, and inviting prospects to contact you. But too many agents simply list the MLS stats and click publish. That doesn’t accomplish anything. To reap the benefits …
5 Reasons Every Agent Needs a Strong Real Estate Blog
If you’re a Real Estate Agent, you need a real estate blog. And not just a new-listings blog, but an informative-resource-for-your-clients-and-prospects blog. Oh, and it needs to be updated consistently. Before you dismiss a real estate blog as too much work, too time-consuming, or too technically difficult, hear me out. I have five compelling reasons for every agent to build a strong blog. And …
Best Real Estate Blog Posts of 2020
To wrap up the year, here’s a look back at the best real estate blog posts of 2020. Best Real Estate Blog Posts of 2020 10. How to Start a Real Estate Business Starting from the ground up, the #10 spot on our list of the best real estate blog posts of 2020 goes to a post about starting a real estate business. 9. …
How a Luxury Real Estate Blog Wins Luxury Clientele fo...
If you’re struggling to win the business of luxury clientele in your market, now is the time to launch a luxury real estate blog to generate new leads. As a professional real estate blogger, I know first-hand the impact a luxury real estate blog can have on your real estate business. But most agents don’t understand the power of blogging, which leaves lots of …
Introduction to SEO for Realtors
Introduction to SEO for Realtors was originally published in 2018. Here’s the new and improved version. Welcome to your crash course on SEO for Realtors! Search Engine Optimization (“SEO” to the cool kids) is the art of getting your website found and recognized by Google (and to a lesser extent, Bing and the other search engines). Once the search engines recognize your website they …