As we wave a fond farewell to 2019 and welcome 2020, we wanted to look back over some of our most popular and most useful posts from the past year.
Here’s the Top 10 Countdown of our best posts of 2019…
Best Real Estate Blog Posts of 2019 from Recession-Proof Realtor®
10. 18 Ways to Invest in Real Estate
As a real estate professional, you know the power of investing in real estate. But how much real estate investing are you actually doing?
In 18 Ways to Invest in Real Estate, we explore many real estate investing options. Whether you have $500 to invest or $500,000, whether you want to manage a property hands-on or take advantage of purely passive income, we even have options for those who want to invest in real estate without actually owning it!
No matter your investment experience or skill level, we have an ideal real estate investment method for you!
9. How to Write A Killer Real Estate Bio
Writing your professional real estate bio is surprisingly difficult. You have to walk a fine line of being professional without being cold, touting your achievements without sounding arrogant. And you need your bio to resonate with your future clients and help them take action to start a working relationship with you.
Most agents simply list their credentials. Because that seems like a common-sense place to start. Unfortunately, your credentials alone won’t convert prospects to leads.
In How to Write a Killer Real Estate Bio, we’ll show you how to write a real estate bio that resonates with prospects and generates leads!
8. How to Create a Lead-Generating Social Media Calendar
Speaking of lead generation, social media has proven to be a treasure trove of real estate leads…when done correctly.
The problem with social media is that most of us don’t go into it with a plan (guilty!). We post what we feel like posting when we feel like posting it. And that will never produce reliable results.
In How to Create a Lead-Generating Social Media Calendar, we walk you through the process of creating your own strategic social media calendar for the year. So you’ll always know what to post and when. No more forgetting to post or (even worse) spending your valuable time wondering what to post each week. And if you just don’t even have time to plan your own calendar, you can always buy one on Etsy!
7. 5 Secrets to Success as a Part-Time Real Estate Agent
Traditional advice says not to go into real estate part-time; you have to commit to full-time if you’re going to be successful. But, let’s face it, not everyone has the luxury of leaping in full-time. Many of us need a stable income while we launch our real estate careers.
So in 5 Secrets to Success as a Part-Time Real Estate Agent, we provide insider tips for making the part-time schedule work. Learn how to leverage your time and what little money you have available to make the most of your part-time real estate hours.
6. How to Create a Lead-Generating Blog Content Calendar
If you’ve been following along for a while, you know I’m a HUGE fan of blogging for leads. It costs almost nothing, but it comes with insane benefits:
- Organic traffic through search engines
- A platform for you to demonstrate your knowledge and become the local authority on real estate
- Increased trust and engagement with your prospects and clients
- A way to grow your sphere, which grows your repeat business as well as referrals
- An additional passive income stream
But, as with social media, it takes strategic planning to build a lead-generating blog. In How to Create a Lead-Generating Blog Content Calendar, we show you how to plan an entire year of lead-generating blog posts in as little as 15 minutes.
5. How to Get 5 New Clients Out of Every Listing
Buyers are wonderful, but listings are pure gold! One listing can be leveraged into at least five new clients! You just need a system for finding those new clients.
In How to Get 5 New Clients Out of Every Listing, we give you exactly that: a step-by-step system for leveraging every listing into new clients. It’s a must-read! And that’s why it kicks off the Top 5 on our list of the best real estate blog posts of 2019.
4. Passive Real Estate Marketing Tips – Make the Leads Come to You!
Are you tired of cold-calling? And paying for leads? Are you looking for ways to bring in new leads without spending your valuable time and money actively chasing them down?
Then you need to read Passive Real Estate Marketing Tips – Make the Leads Come to You!
In this post, we cover some of the most effective methods for attracting new leads with minimal time and energy. So you can focus less on active prospecting and more on providing the best possible service to your clients.
3. The Ultimate Real Estate Agent Business Plan
You may have learned the difference between joint tenants and tenants-in-common during your real estate education, but you know what you didn’t learn? How to actually run a real estate business!
With an MBA in Business Management and Strategy, 15 years’ experience in the real estate industry, and a passion for helping real estate agents establish successful and sustainable businesses, I’m excited to show you how to create a business plan for your real estate practice.
In The Ultimate Real Estate Agent Business Plan, I take you through the parts of a business plan, outlining exactly what you need to consider, decide on, and document to give your business an advantage over your competition.
2. 5 Ideas for Landing New Real Estate Clients in a Slow Market
Is your local market showing signs of slowing? Economists are forecasting the next recession to begin in late 2020/early 2021. And a slow housing market comes with very different challenges that the hot markets most of us have seen for the past several years.
Get ready for the changing economy by teaching yourself how to generate leads under these new conditions. In 5 Ideas for landing New Real Estate Clients in a Slow Market, we’ll show you which groups are most likely to make a move during a slow market. And we’ll give you ideas for reaching out to those groups and turning them into your new clients.
1. 55 Ways to Make Money in Real Estate
One of the greatest mistakes real estate agents make is to rely on their commission checks as their sole source of income. Living with irregular income is a serious stressor for most agents. And when your income is entirely tied to your performance, you are trapped in a cycle that doesn’t allow you to take extended vacations, won’t provide for any medical leave, and makes retirement difficult.
Savvy agents know how to diversify their income streams to balance the financial roller-coaster of irregular income. And they understand the importance of building passive income streams that will generate income round the clock, year-after-year.
That’s why 55 Ways to Make Money in Real Estate snags the top spot on our list of the best real estate blog posts of 2019. It lists tons of ways that you can diversify your income in real estate, so you don’t have to spread your focus or energy over multiple industries. You’ll likely even generate new real estate client leads as you spend a little time launching your new real estate related income stream!
What’s Your Favorite Post from 2019?
I’d love to know what you think the best real estate blog posts of 2019 are. Was it one on this list or one that didn’t get a mention? Let me know in the comments!
Get Your Complete Recession-Proof Guide!
If you’re serious about growing your real estate business during a slow market, check out The Recession-Proof Real Estate Agent. This book offers a complete step-by-step guide to recession-proofing your real estate business.